Job ID: 31195
Location: 4 World Trade Center
Reporting to the Chief Communications Officer, the Director of Marketing will play a critical role in establishing and executing a creative vision to reinvent how the Port Authority engages with the hundreds of millions customers who use and rely upon the Port Authority’s facilities and services to get to where they need to go. This is a leadership role with responsibility for creating strategy and driving execution to reimagine a “customer service first” model through all business lines: Aviation, PATH, Port and Tunnels, Bridges and Terminals. As a member of the new leadership at the Port Authority, the Director of Marketing will be part of the transformation team building a “best in class” organization.
S/he will oversee programs focused on branding and external communications in support of customer experience and department business goals, and will be critical in thinking through the evolution of the Port Authority’s corporate brand. At a time of exciting change and innovation within the Port Authority, the Director of Marketing will be expected to deliver against four key pillars of focus: overall voice, agility, anticipation and dynamism. Working closely with the Chief Communications Officer and leading the marketing team, s/he will transform the marketing function from one of execution to one of brand systems and strategy.
Our vision is a Marketing Department that develops a new kind of relationship between the Port Authority’s core brands and the customers they serve through authentic engagement and dynamic storytelling across channels to earn their trust.
The Director of Marketing will guide department staff on creation and delivery of specific marketing products, including advertising campaigns, digital elements, social media content, collateral materials, event planning, and audio-visual support and other marketing deliverables. This position is also responsible for oversite of external vendors including agencies and creative talent.
Compensation & Benefits
The Port Authority of New York and New Jersey offers a competitive salary, an outstanding benefits package and a professional environment that supports development and recognizes achievement.
How To Apply
The Port Authority of New York and New Jersey has retained the services of Chaloner Associates to assist in recruiting exceptional leaders as candidates for this position.
Qualified candidates should send all materials to Chaloner Associates via Amy Segelin (firstname.lastname@example.org) or Beth Kitzinger (email@example.com).
About The Port Authority
Founded in 1921, the Port Authority of New York and New Jersey builds, operates, and maintains many of the most important transportation and trade infrastructure assets in the country. The agency's network of aviation, ground, rail, and seaport facilities is among the busiest in the country, supports more than 550,000 regional jobs, and generates more than $23 billion in annual wages and $80 billion in annual economic activity. The Port Authority also owns and manages the 16-acre World Trade Center site, where the 1,776-foot-tall One World Trade Center is now the tallest skyscraper in the Western Hemisphere.